Digital Lavender: the color with the best forecasts for Summer 2023/24
Having seen the latest international fashion catwalks, oriented towards the Spring-Summer 2023/24 season, the information on color trends is abundant and varied. In any case, the main concepts point to a reappearance of brightness and contrast, with the participation of very calm tones and pastels. Among them, DIGITAL LAVENDER was one of the most proposed due to its neutral tint, its floral, friendly and warm origin, although it also assumes artificial dimensions that evoke digital landscapes and the metaverse environment.
It is a very soft and relaxing pastel tone, which transmits calm and introduces us to a unique sensation of relaxation.
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