INFORMACIÓN DE MODA, TECNOLOGÍA Y MERCADOS PARA LA INDUSTRIA DEL CALZADO
FASHION | WOMAN
WOMAN | 05/07/2024

BALLERINA FLATS: Can they be the alternative to sneakers?

The post-pandemic era has brought about increased mobility, resulting in a significant shift towards sneakers, particularly those with a more athletic profile.

Over time, sport sneakers, especially those from internationally recognized brands, have offered countless design options that have captivated consumers, not only for their style but also for their comfort and functionality. Undoubtedly, the demand for sneakers has grown exponentially in recent times.

However, with the dynamic nature of fashion and the search for new options, ballerina flats are undoubtedly emerging as an alternative to sneakers. Particularly because they are structurally simple, comfortable, and versatile products that, with a wide variety of designs, manage to capture a significant portion of female demand. Their main differentiator from sneakers lies in their strong association with women's aesthetics.

This issue does not propose an exclusive rivalry between the two products but rather acknowledges the relevance of both in a market where consumers have a wide range of choices.

RELATED ARTICLE:
- CHANEL ballerina flats: Sobriety and elegance for the upcoming summer


Do you have information to share?

Participate with your content in SERMA.NET and in our printed edition.
It is the opportunity to reach your customers!