KIDY's clever sales pitch

The well-known brand of children's footwear from Birigui / SP, in its 30 years of life, has launched a new system called PERSONALIZE within its online sales channel.

These are printed footwear personalized with the name of the small user, requested by buyers. In this way, those interested can choose the most suitable model on the brand's site and request the stamp with the name to whom the footwear will be destined.

A commercial argument to promote higher sales, serving a very special consumer segment where this type of added value is rewarding for buyers and users.