INFORMACIÓN DE MODA, TECNOLOGÍA Y MERCADOS PARA LA INDUSTRIA DEL CALZADO
NEWS | COMPANIES
COMPANIES | 11/01/2019

The shoe that becomes a sneaker

It is a product of the ALYX foundation, dedicated to “under” creativity under the direction of its designer Matthew Williams. In collaboration with VIBRAM of Italy, they have managed to produce a sole in the best "chunky" or "ugly" style, to fit in a classic footwear. At the desired moment, users of the traditional shoe can easily “fit” the new sole and transform the product into an exclusive “chunky” sneaker. The "scatola" sole is a flexible rubber platform that allows to fit the two components of the new footwear, with a slight pressure.