INFORMACIÓN DE MODA, TECNOLOGÍA Y MERCADOS PARA LA INDUSTRIA DEL CALZADO
NEWS | FAIRS | BRAZILIAN FOOTWEAR SHOW
BRAZILIAN FOOTWEAR SHOW | 19/08/2024

BFSHOW: Brazil's leading footwear trade fair

The most prominent brands in the country are taking part in the ABICALÇADOS event, organised by NürnbergMesse.


With an increasing number of exhibitors and visitors, it tends to consolidate its leadership in the trade fair calendar.

The third edition of the Brazilian footwear fair (BFSHOW) will take place from Monday, November 11, to Wednesday, November 13, 2024. The first two days will run from 9 a.m. to 7 p.m., with the final day closing at 5 p.m.

BRAZILIAN FOOTWEAR SHOW is promoted by the Brazilian Footwear Industries Association (ABICALÇADOS) and organized by NürnbergMesse Brazil. In this sense, it is an exhibition space for national brands of various sizes from different parts of the country, which present the differential proposals offered by the local industry.

On this occasion, exhibitors will showcase their Fall/Winter 2025 collections in women's, men's, and children's footwear. It will also provide an opportunity to establish business relationships with both Brazilian and international buyers.

For participating companies, this event could confirm the positive growth outlook for the sector, which began in the May edition and is expected to extend throughout the year. According to Haroldo Ferreira, Executive President of ABICALÇADOS, the good performance is estimated in the range of +0.9% and 2.2% in 2024.

This edition will also solidify the fair's presence in São Paulo, taking place at the Novo Distrito Anhembi event center. The renovated venue will ensure security, comfort, and logistical conveniences, following a multi-million dollar investment.

Optimism in Brazil after the second edition

The second edition of BFSHOW was held from May 21 to 23, 2024, at the Transamerica Expo Center in São Paulo.

A total of 318 exhibiting brands, including GRENDENE, ALPARGATAS, PETITE JOLIE, CALÇADOS BEIRA RIO, and VULCABRAS, presented trends for the Spring/Summer 2025 season.

The fair also featured 56 companies from Rio Grande do Sul, a key player in Brazil's footwear industry, as the second-largest producer and top exporter nationally. The representatives of this State were classified as resilient, in the face of the climatic disaster (floods) that they had to face recently, managing to be part of the fair after overcoming some logistical complications.

The choice of the city was another key factor for the fair. Buyers highlighted the logistical accessibility when participating in the event.

Local and international visitors

According to João Paulo Picolo, President of NürnbergMesse Brasil, the fair strengthened its importance in the country. Beyond its national relevance, it also attracted the interest of international buyers, exceeding 9,000 visitors from more than 60 countries. According to the executive, a qualified audience focused on business was recorded.

The collaboration between ABICALÇADOS, APEX-BRASIL, and NürnbergMesse Brasil resulted in the attendance of more than 150 international buyers. This number exceeded 300 importers when including those who participated independently.

Do you have information to share?

Participate with your content in SERMA.NET and in our printed edition.
It is the opportunity to reach your customers!