EXPOCAIPIC prepares next edition for October 2019
In spite of different showrooms that several suppliers performed simultaneously and independently in their own establishments, EXPOCAIPIC concentrated the greatest attention of the visitors by the volume and diversity of the offer. In addition, for reasons of effectiveness and comfort, a large part of the audience chose the fair as an area for exchanging ideas, businesses and contacts with a greater number of exhibitors.
Another relevant factor was the presence of visitors from neighboring countries, such as Chile, Uruguay, Paraguay and Peru, where Argentine products are marketed and have good possibilities to increase their sales.
In the technology sector, the participation of recognized international brands such as ATOM, MAIN GROUP, WINTECH, ELITRON and DESMA, among others, was important.
Within the activities of the fair, a series of exhibitions and presentations were carried out, by specialized professionals, on fashion trends, manufacturing systems, new commercial tools, etc. that got the attention of the crowd.
Although a critical period is recognized in the Argentine market, affecting different areas of production and consumption, the footwear sector, one of the most affected, still maintains its participation quota. On a volume lower than achieved between 2012-2015, where total annual production reached approximately 120 million pairs.
Currently, according to industrial sources of the sector, the amount of locally manufactured pairs in the last 12 months has been close to 70 million, which added to the 30 million imported, make up a total offer of 100 million pairs for more than 44 million consumers.
Taking into account these market conditions, the level of competitiveness among domestic manufacturers has intensified to access to a portion of the current demand.
From what is seen and heard in EXPOCAIPIC, manufacturers and suppliers, assuming the complexity and difficulties of the current situation, trust on a positive change that will take shape as the consensus increases to implement policies that encourage consumption and productivity. In this regard, the big question among industrialists is to know if it will be executed by the current government, or it will be necessary to wait until 2020 for new authorities to assume.
Inside the total of products exhibited, the main trends patterns for the Spring-Summer 2019/20 footwear were confirmed, which in their different areas were the following:
Classic flat female models, with minimal heel, adaptable for mules, sandals and flip flops. Flats between 2 and 5 cms. high, often in a "scatola" sole kit with comfort insole. Wedge soles very light in eva and expanso materials, as well as those bands for casual and urban sports shoes. The news was observed in the “ugly” and “chunky” soles with a lot of volume and moldings for fashion sneakers. As complements of the soles, the colorful welts were highlighted, with studs and applications. New lined with folias, jutes and special materials.
The leathers presented a wide variety of smooth and engraved surfaces. The first ones highlighted the softness, flexibility and the original textures, in matt, semi-matt and patents. Intense use of films for decorative, geometric and abstract “prints”. Very good presence of handmade materials, such as perforated and interwoven. Among the engravings, reptiles with high quality finishes, lacquered and metallic, prevailed in duotone versions. Aesthetic addition to materials in new designs, colors and textures. For synthetics, the same trend patterns correspond. In addition to prints and colors, technical fabrics such as double fronts, neoprene, nets, tulles and transparent plastics are added.
Entre los funcionales, las hebillas dieron cuenta de una gran variedad de materiales -metales, resinas, etc.- tamaños, formatos y acabados, con pronóstico de intenso uso en la temporada. Los accesorios ornamentales también presentan amplio desarrollo de diseños por un mayor protagonismo en el modelaje. Así, se vieron piezas metálicas con incrustaciones de piedras, adornos florales de cueros, telas e hilos, y toda suerte de adornos que suman realce e identidad a los calzados.
In spite of the singular moment that the country is going through, within a period of high political effervescence -elections in between-, the whole of Argentine society, and in particular the sector, await signs of stability that allow the recovery of consumption and industrial activity.
In this context, the Chamber of Suppliers -CAIPIC- organizer of EXPOCAIPIC has positively redoubled its commitment to the next October edition. In this sense, the same property and fairground pavilion has been maintained for its realization, contemplating the possibility of incorporating a greater number of exhibitors than last May.
To facilitate such access, the entity has remain costs similar to the last edition and established discount and financing plans.
On the other hand, it has arranged to increase the dissemination and promotion of the event at the local and regional level, in order to obtain a greater call for the benefit of the exhibitors.
As expressed by executives of the Chamber “even within a limited demand, there remains an interesting historical floor for footwear consumption, which the national industry must supply. To meet these levels of production, the best ally of the manufacturers is the supplier industry, and without a doubt, its meeting point is EXPOCAIPIC ”.
The next edition was scheduled from Tuesday 29th to October 31st, 2019 at Costa Salguero, Buenos Aires, Argentina.
