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NEWS | FAIRS
FAIRS | 11/10/2022

UNMISSABLE! International leaders in the fashion world open the doors to Mexico

León/Guanajuato, Mexico, will host the Trends and Design Fashion Fashion Forum, which will have US designer Steve Madden as a special guest.

Next Wednesday, November 9th, at the Roberto Plasencia Saldaña Bicentennial Theater in the city of León, Guanajuato, will be the meeting point between notable international and national panelists, who will share experiences and knowledge related to their activities in the fashion industry, before a qualified audience.

The event is the first international forum of the fashion chain in Mexico, which includes the sectors of footwear, clothing, leather goods, textiles, millinery and jewelry.

Renowned speakers, business leaders, creatives, and specialized professionals will present the new ways of communication, the direction of trends, and the relevance of creating value experiences, brands, and products.

The great potential of the Mexican fashion industry is the incentive to carry out the meeting, which is aimed at designers, businessmen, industrialists, students and entrepreneurs. The scheduled activities aim to generate contacts and businesses, ideas and innovation, in addition to promoting entrepreneurship and inspiring the participants.

The forum is organized by the Guanajuato Fashion Cluster, made up of the Chamber of the Footwear Industry of the State of Guanajuato (CICEG); the National Apparel Chamber (CANAIVE Guanajuato); the Chamber of the Tannery Industry (CICUR); and the Association of Industrial Supplier Companies of Mexico (APIMEX).

In turn, the event is promoted by the Municipality of León and the Secretariat of Sustainable Economic Development of the State of Guanajuato.

I WANT MY ACCESS TO THE TRENDS AND DESIGN FASHION FORUM

At the right time

The International Fashion Forum is awaited with great expectations, in a very particular period of the manufacturing industry in Mexico, which is going through a strong post-pandemic recovery stage and has greater possibilities of participation in the international market, confirmed by the growth of its exports.

Thus, the event aims to encourage greater updating and development of fashion in its productions, for which Mexico has a valuable cultural content, with a unique identity.

The Guanajuato Fashion Cluster begins a path to consolidate the sector among the large suppliers of the international market.

I WANT MY ACCESS TO THE TRENDS AND DESIGN FASHION FORUM


DATE:

November 9th, 2022


PLACE:

Roberto Plasencia Saldaña Bicentennial Theater, León, Guanajuato, Mexico.


PROGRAM TRENDS AND DESIGN FASHION FORUM 2022

• 8:30 a.m.
Registration

• 9:00 a.m.
Opening

• 9:30 a.m.
How to create a Mexican fashion industry in the international market? - Cleto Sagripanti (Italy)
Italian businessman and former president of the European Footwear Confederation, MICAM Milan and Assocalzaturifici.

• 10:20 a.m.
Fashion businesses and the periphery of the system - Anuar Layon (Mexico)
Mexican urban fashion designer, creative director and brand designer. He has collaborated with international brands such as Huawei, Bomberg, Jeep and Nike.

• 11:10 a.m.
Break

• 11:25 a.m.
Looking for the path to success in the world of fashion - Beatriz Calles (Mexico)
General Director of Mercedes-Benz Fashion Week Mexico. Creator of the Mexico Bridal Shower platform. She has worked and collaborated with international designers such as Givenchy, Karl Lagerfeld, Versace and Tommy Hilfiger.

• 12:15 p.m.
Originality gives identity - Pepa Pombo (Colombia)
Colombian designer with more than 40 years of experience, her specialty is the design of knitwear.

• 1:05 p.m.
Interpret your consumers and attract new generations - Darcy Winslow (United States)
NIKE collaborator for 21 years. Through her firm: Designs for a Sustainable World, she promotes the adoption of sustainable and eco-friendly practices.

• 2:00 p.m.
Lunch/Networking

• 4:00 p.m.
Pride Culture - The value of building an international brand - Ricardo Seco (Mexico/United States)
He is one of the most influential and positioned Mexican designers abroad. He is currently coordinator of the art and culture commission of the Migrant Force Binational Movement.

• 4:50 p.m.
Cultural identity as a strength in building global brands. Latin America is Global Trend - Designers Panel
Moderator: Tanya Melendez (United States).
Curator of the Museum of the Fashion Institute of Technology in New York.
Panel: Beatriz Calles, Anuar Layon. Ricardo Seco. Pepa Pombo.

• 6:15 p.m.

Main Conference STEVE MADDEN (United States)
Interview with a visionary, designer and creator of an empire that connects and conquers consumers around the world.

• 7:15 p.m.
Closing ceremony

• 7:30 p.m.
Cocktail / Networking


I WANT MY ACCESS TO THE TRENDS AND DESIGN FASHION FORUM

RELATED ARTICLES:
- SAPICA promotes the recovery of the footwear sector
- Forum in Mexico: "For Guanajuato to be the epicenter of Mexican fashion"


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