14% increased business at MICAM in Italy
Through BRAZILIAN FOOTWEAR -joint project between APEX-Brasil and ABICALÇADOS-, 76 Brazilian firms participated in the September edition of the Italian footwear fair -MICAM-. Satisfactory results were registered, as 748 thousand pairs of shoes were sold for a value of US $ 14.5 million. Compared to a similar edition last year, the value of business increased by 14%.
For the coming months, the participating Brazilian companies foresee the commercialization of 2 million more pairs for a sum of US $ 28 million, reported from ABICALÇADOS.