INFORMACIÓN DE MODA, TECNOLOGÍA Y MERCADOS PARA LA INDUSTRIA DEL CALZADO
NEWS | REPORTS | Brazil
Brazil | 23/02/2023

Industry support for the new ABICALÇADOS fair grows, with the organization of NÜRNBERGMESSE of Germany

It will be in November 2023, in Porto Alegre, to enhance the offer at the national and international level.


A spacious, comfortable and modern fairgrounds will be the scene of a voluminous offer of Brazilian footwear.

The first edition of the Brazilian Footwear Show (BFSHOW) will take place between Tuesday 21st, Wednesday 22nd and Thursday 23rd November 2023, at the Federation of Industries of the State of Rio Grande do Sul (FIERGS) exhibition center, in the city of Porto Alegre/RS.

The event is promoted by the Brazilian Footwear Industries Association (ABICALÇADOS), in partnership with NürnbergMesse Brasil, a subsidiary of one of the most important international event organizers -NürnbergMesse Group of Germany-.

Since 2020, the investigations carried out based on the demand of the industrialists, led to the materialization of the fair. “The sector adhered to the idea of having a democratic fair, carried out and managed by the footwear industries”, according to Haroldo Ferreira, executive president of the footwear entity.

"It will be an event made by the industry for retail, covering all the demands and expectations of the market, looking for a profitable, transparent and business-focused exhibition”, added the leader.

The main characteristic of the exhibition is the call to small, medium and large factories and brands; while for its first edition it already has confirmed exhibitors from all the footwear hubs in the country. In this sense, the occupancy of the exhibition spaces reached 85% in February, nine months before its celebration.

​Opinions of businessmen

Among the exhibitors that will be part of the BFSHOW, there is DEMOCRATA (Franca/SP). Marcelo Paludetto -commercial director of the firm-, assured that the proximity of the fairgrounds to the airport is one of the advantages of the location, in addition to the infrastructure and logistics.

The executive also highlighted the role of ABICALÇADOS as an organizer, since he considered that it opens the dialogue between traders and exhibitors.

For Sérgio Gracia -director of KIDY (Birigui/SP)-, lower costs and logistics make the difference of the event, also stressing that the association that brings together shoemakers takes into account the needs of all companies, whether small or large.

On the other hand, the promotion of the cooperative spirit in the industry, optimization of resources and reduced costs, are the strong points of the exhibition, according to what was expressed by Carlos Mestriner -director of KLIN (Birigui/SP)-.

Likewise, he stated that the participation of ABICALÇADOS in the organization brings "greater security and confidence" to the exhibition, according to reports from the entity.

RELATED ARTICLE:
- BRAZIL. German company will organize the new national footwear fair


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