More online sales at US trade shows

Through virtual format, and through the NuOrder platform, the CHILDREN’S CLUB and MICAM AMERICAS events were held in the United States, valid between September 1st and November 1st, 2020.

In this sense, the digital proposals had the presence of 12 Brazilian companies, in the hands of BRAZILIAN FOOTWEAR, a project of APEX-BRASIL and ABICALÇADOS, as reported from the latter entity. Brands such as Petite Jolie, Klin, Guilhermina and Ortopé totaled 256 contacts, mainly from the United States, reaching sales of more than US $ 217 thousand at the moment and in the future, according to Paola Pontin, the association's Commercial Promotion analyst.