Peru received Commercial Mission of Brazilian footwear

Between November 11 and 13, a Commercial Mission took 29 footwear firms from Brazil to Peru, including VICENZA, USAFLEX, KLIN and WERNER. They were promoted by BRAZILIAN FOOTWEAR -joint action between APEX-BRAZIL and ABICALÇADOS-, from where was determined that Peru is a target market between 2019 and 2021.

The event took place in Lima, and in addition to the showroom, training, tours to shopping centers and a meeting with the Peruvian press were carried out. During the days of the event, around 225 thousand pairs of footwear were sold, worth US $ 3.5 million, in addition to set 330 contacts, as reported from ABICALÇADOS.