Challenging scenario for Cúcuta's footwear industry
Colombia is facing economic difficulties and this is also reflected in the situation of the footwear industry. In Cúcuta, the sector finds itself in a complex situation, characterized by a higher cost of living, inflation, declining purchasing power, and unfair competition from foreign goods.
As a result, many industry entrepreneurs have been forced to either cease operations or scale back manufacturing due to a drop in sales.
As measures to counteract this situation, a presence has been marked at fairs, macro business meetings, and other events aimed at revitalizing the industry, as stated by businessman Óscar Herrera to local media. In addition, they require support actions from the national and municipal governments.