NOVELTY. Greater access to the Italian footwear offer
According to the Italian Association of Footwear Manufacturers -ASSOCALZATURIFICI-, which also organizes the MICAM fair, for the strategic partnership carried out with BDROPPY, the division of electronic commerce services of BrandsDistribution, now Italian footwear will be able to reach millions of retailers and consumers from more than 50 countries.
Through BDROPPY's multichannel B2B platform, Italian factories and brands will be able to sell their footwear to more than 400,000 electronic retailers -dropshippers- who will in turn sell to consumers, who will receive the products directly from Italy.
The aforementioned company, according to ASSOCALZATURIFICI, is a leader in sales by dropshipping, has 12 years of experience, 450,000 registered distributors, 1.2 million annual visits, and more than 100 million euros in sales made. With permanent shipments worldwide and attention in eight languages.
Siro Badon, the president of the shoemakers entity, said that “at this time marked by the Covid-19 epidemiological emergency, which led to the temporary closure of footwear and clothing stores, the collaboration started by our association with Brandsdistribution to bring Italian shoe brands to BDroppy B2B digital platform can represent a real opportunity for many of our companies that have great products, but don't have the resources to independently emerge in the online universe. "
Finally, the executive noted that "this technological resource can help to get rid of the stocks that have accumulated in a more abundant way in this period of crisis."