INFORMACIÓN DE MODA, TECNOLOGÍA Y MERCADOS PARA LA INDUSTRIA DEL CALZADO
NEWS | REPORTS | Mexico
Mexico | 12/17/2020

Promote exports of footwear suppliers


APIMEX and COFOCE together to promote increased sales of materials and Mexican components in the international market.

At the beginning of October, a project was presented that will unite the work of the Coordinator for the Promotion of Foreign Trade of the State of Guanajuato (COFOCE) and the Association of Industrial Supply Companies of Mexico (APIMEX).

The initiative aims to promote the export of this industrial sector and that sales abroad are made by around half of APIMEX members, according to its executive president -Guillermo Romero Pacheco-.

The program guidelines will be based on training, internationalization, competitiveness, added value, and digital tools.

So far, 31.9% of firms that are part of APIMEX exported various products such as hides and skins, machinery, synthetic, etc. to North America, Asia, Central Europe and South America, as reported by the association.