COVID 19. Webinars to reflect and discuss fashion strategies in footwear and leather goods
Organized by the EXPO RIVA SCHUH and GARDABAGS fairs, on July 22 it will be the first appointment of #PLAYfashion, under the title “THE COVID STORM: FROM DIFFICULTIES TO RELAUNCH”. It is a new fully digital initiative designed to strengthen the relationship between the fair and its community.
An unmissable overview for all companies and operators who work every day in the footwear, leather goods and accessories sector. The live talk promises to be an important opportunity to reflect and discuss the strategies adopted by the market to respond to the coronavirus health emergency.
Broadcast live and open to exhibitors, visitors, consortia, institutional bodies, partners, journalists and bloggers, the event includes the participation of some of the most influential international players in the fashion world.
Among them, it is expected that Joao Maia -General Manager of APICCAPS of Portugal-, provides a complete overview of the sector, comparing the consumption trend, future forecasts and the possible actions that will be taken to support the reactivation of the supply chain, transforming the crisis in opportunities. Also participating will be Leticia Sperb Masselli -General Manager of the ABICALÇADOS Brazilian Footwear Project of Brazil; Aqeel Ahmed Panaruna -President of CLE (Council of Leather Exports) of India and Li Yuzhong -President of CLIA (Chinese Leather Industry Association) representing trade associations.
The point of view of the exhibiting companies and buyers will be in charge of Elvio Silvagni -GOLDSTAR-VALLEVERDE President-; Claudio Alessi -BATA EUROPA President and Stephan Krug -SABU SCHUH MARKETING Gmbh President, invited to provide an analysis of the interaction between demand and offer in recent months. Suggesting interpretations of new purchasing behaviors and expectations regarding the various sales channels.
Selected as moderators and called to stimulate analysis and direct interaction between the speakers and the audience of "THE COVID STORM: FROM DIFFICULTIES TO RELAUNCH", two faces known in the commercial press: the independent journalist and spokesperson for the German Association of Footwear and Leather Goods Industry, Claudia Schulz and the General Manager of Edizioni AF, Matteo Pasca.
"Fostering innovation and interconnection in the sector: these are the objectives that we have set ourselves in the coming months to enable a rapid evolution of our EXPO RIVA SCHUH and GARDABAGS events", explained Alessandra Albarelli, General Manager of Riva del Garda Fierecongressi.
“In this project, the #PLAYfashion live talks fit perfectly, and are born to be real platforms for analysis and information where market data and news are accessible to everyone thanks to the readings provided by the main players in the global footwear sector.
The appointment on July 22 will undoubtedly be of interest because of the prestige of its speakers. This will be followed by the one on September 29 on the subject of retail trade and on November 10 on international fashion trends".
Upcoming online events:
September 29: Redefining retail culture
November 10: 2022 great ideas from the industry
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