INSPIRAMAIS DIGITAL was launched. To accompany fashion changes
With the participation of invited panelists, it was officially announced by teleconference the realization of the Design and Innovation Show -INSPIRAMAIS-, between August 25 and 27, on its online platform.
The event will be attended, through virtual stands, by the main Brazilian suppliers of skins and leather, synthetic and textile materials, components, accessories and technology for the fashion industry, which includes footwear, clothing and general manufactures.
Other attractions will be showrooms, interactive shop windows, product catalogs, innovative projects and virtual rooms for meetings and encounters with different exhibitors and other participants.
Different conferences will be given on fashion and design trends, color chart, evolution of consumption, sustainability and on technology and innovation.
The new platform will be easily accessible, provided with a system that will allow visitors to make specific searches according to their interest and needs, in order to obtain effective and quick contact with exhibitors.
The mediator of the meeting was Rafael Weber, CEO of W/Africa and the invited panelists were: Fernando Pimentel, Executive President of ABIT -Brazilian Association of the Textile and Clothing Industry-; Ilse Guimarães, Superintendent of ASSINTECAL -Brazilian Association of Companies of Components of Leather, Footwear and Manufactures; Cândida Cervieri, Executive Director of ABIMÓVEL -Brazilian Association of Furniture Industries; José Fernando Bello, Executive President of CICB -Centre for the Brazilian Tanning Industry, and Walter Rodrigues, Coordinator of the INSPIRAMAIS Design Center.
Ilse Guimarães of ASSINTECAL
“One of the main advantages of INSPIRAMAIS DIGITAL is to break with the limitation of space, where we will be able to present a larger volume offer and reach more people interested, beyond our market, designers, industrialists and entrepreneurs from Latin American countries and other areas. If for the physical fair we had the possibility of bringing 10 or 20 buyers, now we already have more than 200 registered to participate, with the advantage of avoiding transportation, accommodation, and making contacts in the most comfortable way”.
"In addition to being a content generator and an active business platform, this time INSPIRAMAIS DIGITAL will be an effective tool to internationalize ourselves, not only through fashion, but as a country."
Walter Rodrigues, Design Coordinator of ASSINTECAL
“Fashion has long since come with a virtual context, and the pandemic accelerated this trend. In the current situation, the new platform will allow us to interact with many more people, interactively, strengthening ties and achieving better contact".
"In the physical event we had a connection with 7,000 visitors, while that number is now much more expanded."
Fernando Pimentel, Executive President of ABIT
“Since the arrival of the Covid-19, there are concepts that have been significantly revalued, such as safety and hygiene, and this environment is changing the world and therefore also fashion. More and more changes will be deepened not only focused on design, but also on these factors that will be relevant to health".
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